News and Press

Home > News and Press > Sept 27, 2011

Wacky Machines Wins Oppenheim Toy Portfolio Platinum!

FOR IMMEDIATE RELEASE

CONTACT:
KidStuff Public Relations
Lisa Orman / 608-767-1102
lisa@kidstuffpr.com

WABA FUN'S "WATCHA-MA-CALL-IT" RECEIVES
A 2011 "YOU-KNOW-WHAT!"

WABA Fun's "Superstructs Wacky Machines" Receives A 2011 Oppenheim Toy Portfolio Platinum Award

Loveland, Colorado - Sept 27, 2011 - When WABA Fun first announced it would include a "Watcha-MaCall-It" in the Superstructs Wacky Machine set, people were a bit fublibbled. But once kids got their hands on these crazy-creative construction sets, they were not only building "Watcha-Ma-Call-Its," but it's rumored that several "How-Cool-Zees-Eez," "Thing-A-Ma-Huhs" and "Who-Zee-Whats-Its" were built, as well. WABA Fun was rewarded for its excellent efforts by receiving a "2011 You-Know-What!" (aka the 2011 Oppenheim Toy Portfolio Platinum Award.).

Founded in 1989 by mother and daughter child development experts, Joanne and Stephanie Oppenheim, the Oppenheims review the best in children's media on their website (www.toyportfolio. com). Their awards have become the benchmark of excellence with both consumers and industry insiders. The Oppenheims are Contributors to NBC's TODAY Show. Visit www.toyportfolio.com to view winners or more information and click on Stephanie's Blog tab

Oppenheim Toy Portfolio Platinum Awards are presented to the most innovative, engaging new products of the year. Here's what the Oppenheim Toy Portfolio judges had to say about WABA Fun's building toy set:

Superstructs Wacky Machines • Early School Years • $65

"Newest set in a construction toy line we really love. Superstructs are like your old Tinkertoy set---on steroids! Kids can construct seven different models with this big 175-piece set. What's new are the 16 large gears that add motion to the Superstructs. It comes with a 59-page step-by-step building guide to help kids create a ferris wheel, clock, a drilling car, a thumping watcha-ma-call-it, a three-wheeled car, a crane with gears and a lawn mower. Kids can build these or create structures from their own imaginations. Comes in a sturdy storage container. Pieces are dishwasher safe. 5 & up."

About WABA Fun and Superstructs
WABA Fun designs, manufactures and markets educational children's toys under the Superstructs™, Moon Sand®, and Bubber® brand names. Award-winning Superstructs, Moon Sand, and Bubber sets are available through education and specialty toy retailers, mass market, catalog and online retailers. WABA Fun develops products that inspire imagination and encourage children to be creative with their own playtime.

To learn more about these unique tools for creative learning, visit http://www.superstructs.com.